488 GTB North American Debut
GT & Sport Cars
The new V8 unveiled in front of clients and VIP guests in NYC
The Ferrari 488 GTB made its North American debut in the heart of the concrete jungle of New York City. More than 500 guests attended the private preview, held at Spring Studios in TriBeCa. The passion of Ferrari’s sports car heritage was fueled throughout the evening with the presence of the most coveted lineage of 8-cylinders including the 308 GTB, 348, 356 GTB, F355 Berlinetta, 360, F430 and 458 Italia.
The 488 GTB, however, was the star of the evening,being unveiled along with the dramatic melody of a giant Earth Harp. The building’s façade, dyed in hues of rosso corsa red, bid farewell to the guests as they raced off into the city nightwith dreams of the 488 GTB already in their heads.