Ferrari mystique takes the spotlight at Pebble Beach

Pebble Beach, 20 august – Ferrari allure and heritage converged once again during the events of the world renowned Monterey Auto Week in California, culminating with a 50th Anniversary celebration of the Ferrari GTO in the Pebble Beach Concours d’ Elegance on Sunday, August 21.

In the weeks leading up to the peninsula’s grand events, a buzz had already been building about the Ferrari 250 GTO 50th Anniversary celebration, as well as the possibility of a particular 1957 250 Testa Rossa setting a world auction record. Ferraris new and classic garnered much attention helping to infuse the brand’s mystique into the week’s events as they unfolded.

Saturday’s Gooding & Co. auction results reverberated around the world when the first 250 Testa Rossa built (chassis No. 0666) began bidding at $10 million and quickly rose to sell for $14.9 million ($16.4 million with buyer’s premium). That set the record for the highest-ever amount paid for a car sold at auction, previously set in 2009 for another Ferrari 250 TR at $12.4 million.

Restored to its 1958 N.A.R.T. livery and certified by Ferrari’s Classiche department, 250 TR no. 0666 competed at Sebring, Le Mans, Targa Florio and the Nürburgring, with Phil Hill, Dan Gurney and Count Wolfgang Von Trips among those who drove it.

On Sunday, the Ferrari 250 GTO, perhaps the most revered racing car ever made, took the spotlight in the Concours. Twenty-two of the 39 GTOs built attended and lined up for a photographic feast. Several also participated in the historic races at nearby Laguna Seca.

The 1962 250 GTO owned by Scuderia DiBari of Honesdale, Pennsylvania won the Strother MacMinn Most Elegant Sports Car Trophy as well as 1st Place in Class M-2 for the Ferrari 250 GTO 50th Anniversary.

Ferrari also proudly displayed tomorrow’s classics, the California, 458 Italia and its first four-wheel drive model, the all-new FF.